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Your Ultimate Guide for Black Friday 2020

Black Friday is deals are already live and as we all know is the last chance before Christmas to buy gifts for everyone with nicely discounted price or just another good opportunity to treat yourself!

Some fashion brands have already started promoting their Black Friday deals and will continue to do it until next Monday, but remember that the biggest hit is always on Friday!

How to get the best deals on Black Friday?

  1. Do your research. Check the prices of the items you are planning to buy before they go on sale, as sometimes retailers increase the prices before sale to make a discount look more attractive ( but in the end of the day, you feel like you’ve saved a lot, but you actually don’t)
  2. Check multiple stores for the best price. Very often one brand has multiple stockist and their prices can be different as well. Check the item you like in few places before buying it ( amazon, zalando, asos etc).
  3. Be ready. Set up the accounts in the online shops where you planning to spend your money to save yourself a time and avoid situation when your item goes out of stock.
  4. Set the budget! Black Friday is a very tempting time when all brands are discounting the products and fighting for customers, but be mindful while shopping and don't get too crazy with your spending! This is is also very special as all sales will happen online, what will luckily save you from spending ages in the queues!

Top Sale Tip* Put the items you like in your basket just before sale starts and buy it the minute after watch hits midnight! You will make sure you get the desire pieces in your sizes with the best price/

Follow my list of top high street and some high fashion brands ( including discount codes where needed ) with the best sales and offers for this year Black Friday!

*The list is update daily, so keep an eye on it so see new deals every day!

Featured Offer - &otherstories 20% off everything with code "FRIDAY20"

Blazer £135
black copat
Coat - £175
Boots £165
Knit Dress £95
Top £55
Bag £120
Cardigan £120
Jumper £120

The Best Black Friday Fashion Deals:


Adidas – up to 50% off selected styles

ALLSAINTS – 30% off everything until 1st December

Anthropologie - 25% off Everything (from 26th - 30th November)

ASOS – up to 70% off everything

Aspinal of London – up to 50% off entire collection


Bershka –  up to 50% of selected styles

Boohoo – up to 90% off Everything


Charles & Keith - up tp 50% off Everything

Coach – up to 30% off selected styles + 20% off selected styles with code BLACKFRIDAY20

Coast – up tp 70% off Everything

Converse - 40% off Selected Styles with code "FASHIONFAVES"


Debenhams – up to 50% off selected products

Dorothy Perkins – up to 60% off Everything + extra 10% off

DUNE – up to 40% off everything


Ego Shoes –  50% off everything

Ellesse - up tp 50% off Everything


Farfetch - up to 50% off Selected items

French Connection – 30% off all full prices products

Footasylum - Daily Deals Onsite with up to 50% off discount


Gap - up to 50% off everything

Guess - 30% off Everything + extra 10% off

Gym Shark – up to 30% off selected products


Harvey Nichols - TBC, the brand is most likely saving the sale only for 27th November!

Hunter –  20% off selected styles

H&M – 20% off everything


iDeal of Sweden - 50% off + extra 5% off with code "allinstyle5"

iKrush -30% off everything with code "BF30"

I saw it first – 60% off everything with code "SAVE60"


JIGSAW –25% off with code "LD25"

John Lewis – special offers onsite

Joseph - up to 30% off selected lines


Karl Lagerfeld - up to 50% off sitewide (excluding New Arrivals)

Karen Millen – up to 70% off Everything

Kate Spade – 25% off everything + Special saving up to 50% off

Kurt Geiger – 25% off everything (no code needed)


L.K. Bennett –30% off everything

Lululemon - up to 50% off Selected Styles + Free Delivery from Thursday to Monday


Mango – up to 50% off selected items

Michael Kors– up to 20% off everything

Missguided – up t0 80% off everything

Misspap - 60% off everything

Missoma - 25% off Everything

Miss Selfridge – up to 50% off everything

Monica Vinader – 25% off everything

Mytheresa – extra 30% off All Sale Items


NA-KD Fashion – 30% off Everything with code "BLACKWEEK" + 40% off Sweaters & Denim

Nasty Gal – 60% off everything

New Balance – up to 40% off selected lines + extra 20% off with code "CYBER20"

New Look – up to 60% off everything

Next – up to 50% off selected products

Nike - 25% off everything with code "SHINE20"


Office Shoes – 20% off with code "TAKE20"

Olivia & Pearl– 25% off everything

Other Stories – 20% off everything with code "FRIDAY20"


Pandora - 20% off selected lines

Pretty Little Thing –  up to 99% off everything

Public Desire – up to 70% off Everything


Ray-Ban – up to 50% off selected styles

Reiss  - 20% of full prices items

River Island – 20% off + free delivery for order over £75 with code "WONDER"


Sandro - up to 30% of selected lines

Stradivarius -up to 50% of selected styles

Shoeaholics - up to 70% off everything

Strathberry - up to 60% off selected lines

Sweaty Betty - 25% off Everything with code "CHEERS"


Ted Baker - up to 50% off selected styles + extra 10% off clothing with code "EXTRA10" (from 26th - 3rd November)

Timberland - up tp 50% off Selected Items

The Outnet – up to 55% off + extra 15% off with code "FIRST15"

The White Company – 20% off everything

TOPSHOP – 25% off everything


UGG – up to 50% off Selected Styles

Umbro - up to 70% off

Urban Outfitters – extra 20% off with code "SALEONSALE"


Very – Up to 50% off products


Warehouse – up to 70% off everything

Whistles– 25% off full price +15% off Sale

Wolf & Badger – up to 50% off selected styles


Zadig & Voltaire - Zadig Days - up to 50% off Selected Styles

Zalando – up to 70% off selected lines

ZARA – 40% off selected items from 26th November ( 2 pm)

Beauty Deals

Allbeauty - up to 65% off selected products

Beauty Expert - up to 35% off with code "UPTO30"

Benefit Cosmetics - 20% off everything + extra discount if you spend over £60

La Roche Posay - 33% off everything

Lookfantastic -up to 30% off with code "EARLYF"

Nails. Inc - 20% off everything

Nip & Fab - up to 50% off Everything

Revolution Beauty - up tp 50% off selected products

Shiseeido - 25% off everything with code "BLACKFRIDAY"

The Body Shop - 15% off Core with code 14672



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